Tag Archives: PR

Former Journalist Shares Tips for Improving Media Relations Results

Posted on April 30, 2025 by rgeller

It was great having Kourtney Jason on the podcast. She was an entertainment journalist before launching and growing book publicity and digital marketing agency ⁠Pacific and Court⁠. Kourtney offered advice on how to improve media relations and results. We discussed … Continue reading →

Posted in Uncategorized | Tagged , , | Comments Off on Former Journalist Shares Tips for Improving Media Relations Results

Interviews that Went off the Rails in 2023

Posted on January 18, 2024 by rgeller

The PR, Done and Doner podcast panel had fun watching and discussing famous video interview flameouts of 2023. It was a wild ride, and nice follow-up to my post about one-hit blunders, i.e. high profile figures who were felled by … Continue reading →

Posted in Campaign Analysis, Crisis Management, In the News, Interviews, Podcast | Tagged , , | Comments Off on Interviews that Went off the Rails in 2023

Friends from Israeli Tech Speak out on the Conflict, PR and Media

Posted on November 28, 2023 by rgeller

I have been blogging about the war in Israel, as you may have read. It hits close to home, as I have family there, and Fusion PR works extensively with the Israeli tech sector. But it is not my home. … Continue reading →

Posted in In the News, Podcast, Politics | Tagged , , | Comments Off on Friends from Israeli Tech Speak out on the Conflict, PR and Media

PR During Wartime: an FAQ

Posted on October 17, 2023 by rgeller

I am Jewish, love Israel, and have friends, family and clients there. But you don’t have to be Jewish or any of the above to be horrified by the attack on Israel. The details can leave you speechless.  A client … Continue reading →

Posted in Uncategorized | Tagged , , , , , | Comments Off on PR During Wartime: an FAQ

PR Gets Personal

Posted on August 10, 2023 by rgeller

Personal branding; some love it and some dismiss it as an exercise in narcissism and self promotion. But promoting personalities vs. company brands is a key part of PR.  Whether you are old, young, building your own profile, or your … Continue reading →

Posted in Branding, Podcast | Tagged , , , | Comments Off on PR Gets Personal

Greg Hartley on How to Increase the Power of your Message with Body Language

Posted on July 18, 2023 by rgeller

I am constantly searching for podcast and YouTube content to enjoy while I am out running or driving.  The ones I like most are about music and true crime. Through the latter interest I discovered the Behavior Panel, a YouTube … Continue reading →

Posted in Podcast | Tagged , , , | Comments Off on Greg Hartley on How to Increase the Power of your Message with Body Language

Learn How ChatGPT and AI are Transforming PR

Posted on April 24, 2023 by rgeller

The last two PR: Done and Doner podcasts focused on ChatGPT and AI in PR. In Episode 16, we invited a panel comprising Fusion PR account directors Mark Prindle and Diana Bost, and Stefano Pacifico, CEO and Co-founder of Epistemic … Continue reading →

Posted in Podcast, PR Tech, Public Relations | Tagged , , | Comments Off on Learn How ChatGPT and AI are Transforming PR

Renée Warren on Delivering and Proving PR Value

Posted on January 25, 2023 by rgeller

As we look ahead to 2023, there is no better time for PR pros to resolve to do a better job delivering and proving value. I was in that frame of mind when I spoke with Renée Warren,who launched and … Continue reading →

Posted in Podcast | Tagged , | Comments Off on Renée Warren on Delivering and Proving PR Value

Boo! Now will you cover my PR?

Posted on October 31, 2022 by rgeller

Tapping emotions is a time-honored tactic in PR and marketing.  This can involve fear-mongering.  Scaring folks can be a great attention-getter, particularly if you are promoting solutions in areas like cyebrsecurity, public safety and infrastructure protection. The reasons relate to … Continue reading →

Posted in PR, Public Relations, Tech PR | Tagged , , | Comments Off on Boo! Now will you cover my PR?

Breaking Down PR’s Fourth Wall with ABM

Posted on September 15, 2020 by rgeller

The fourth wall is a figurative one at the foot of a stage (the other three walls shape the room of the set).  Actors breach this wall when they talk to the audience.  Similarly, PR is being challenged to break … Continue reading →

Posted in Campaign Analysis, Marketing, Tech, Tech PR, Technology | Tagged , , , , | 1 Comment