Tag Archives: tech PR

No, PR’s Not Dead Yet. Doing Just Fine Thanks! But Try Again Next Year

Posted on September 1, 2021 by rgeller

Many wish to continue to write off public relations and kick it to the curb – by coldly saying that the profession and/or its trappings are dead. First it was gripes about the press release, and in the latest example, … Continue reading →

Posted in In the News, Tech PR, Technology | Tagged , | 1 Comment

Enterprise Design Tips and Resources, via NYETM

Posted on January 19, 2017 by rgeller

I enjoyed the NY Enterprise Tech Meetup last week. In addition to two great demos, the event featured a panel that discussed UI design. It is a topic that intrigues me. Fusion PR has represented a number of providers of … Continue reading →

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Belle of the Ball or Lead Balloon? Read this Before Launching at a Show

Posted on March 23, 2015 by rgeller

You have big news coming up, like a major company or product launch. Should you try to make a splash at the next major show? The answer depends on a number of factors. The press swarm around the big tech … Continue reading →

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GigaOm Crash? Houston, We Have a Bigger Problem

Posted on March 12, 2015 by rgeller

GigaOm’s crash and burn this week really hit a nerve. The outpouring on the blogs and social media showed its key place in the hearts and minds of those in the B2B tech space. The speed of the flameout left … Continue reading →

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PR In China: the Latest Hits (and Misses)

Posted on December 4, 2014 by rgeller

Next week I will be posting the second part of the series Tech PR in Asia: Myths and Misconceptions. The first post was about the distorted view many have about Asian (and Chinese, in particular) media.  As I said, those … Continue reading →

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Clip Book of the Future

Posted on October 27, 2009 by rgeller

While assembling yet another new business deck with yet another array of impressive news clips, I got to thinking that perhaps this staple will soon be another relic of the trade, and deserving of a mention in my PR Death … Continue reading →

Posted in PR Tech | Tagged , , | 4 Comments

Flack’s Revenge Relaunching as Cloud-based Service

Posted on October 19, 2009 by rgeller

I am pleased to inform my readers that Flack’s Revenge will be relaunching as a cloud-based service. I can no longer put off this move as the clamor for all things cloud-based has become just too great to ignore.  My … Continue reading →

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What to do when your innovation doesn’t quite fit – 3 tips

Posted on October 9, 2009 by rgeller

A New York Times article (It's Brand New, but Make It Sound Familiar) discussed the importance of picking the right product category when it comes to marketing and introducing products. This was Ironic, as I saw the story right after … Continue reading →

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