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Tag Archives: politics
Getting Political in Branding and Messaging
It used to be a much simpler world for brand development. The tough questions related to name, design, and color. If you were launching a new tech company circa the early 2000s, you might wonder whether to include a swoosh with your … Continue reading
Posted in Branding, Fun Stuff, Politics, PR
Tagged advertising, branding, messaging, politics, PR
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United we Brand? Top Reads on Corporate Activism
Should CEOs speak out on social, civil and political issues? Should brands take a stand? Back in the day (meaning just a few years ago) the answers were easier. It was a more innocent time and easier for businesses to … Continue reading
Posted in Branding, Politics, Public Relations
Tagged campaign, CSR, culture wars, politics, woke
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