Category Archives: Current Affairs

How NOT to Launch an October Surprise: PR Takeaways from Trump’s Failed Attempt

Posted on October 29, 2020 by rgeller

An “October surprise” is news that magically “happens” before a November election, just in time to throw a wrench in the works. Politico says they can be “happenstance or deliberately orchestrated;” the article lists examples going back to 1840.  More recently, the … Continue reading →

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The Pandemic Forever Changed these Words

Posted on June 1, 2020 by rgeller

It’s hard to think of anything in our lifetimes that’s so taken over our lives and attentions. We’re all trying to adapt, with the best minds tackling the Covid health and economic crises, and focused on getting us back to … Continue reading →

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PR – An Essential Business? Tips for Keeping Your Sanity, Job and Relationships in a Pandemic

Posted on March 30, 2020 by rgeller

It’s dark in here.  Let me find the light switch.  There you go.  Hey, where is everybody? It sure is quiet. These are the thoughts you might have, if you work in PR in the Age of Coronavirus. People are bunkered … Continue reading →

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How to Contain PR Fallout from a Cyber-attack

Posted on September 11, 2019 by rgeller

Fusion PR works extensively in the cyber security space.  We are often asked about how to handle the PR fallout from breaches. What are the similarities and differences with other kinds of crisis management? I decided to answer these questions … Continue reading →

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The Internet Killed these 4 Words for Me

Posted on June 13, 2019 by rgeller

Let’s face it, things have gotten weird with the Internet lately (and all things related – like the Web, apps, and social media). We used to have a great thing going! Now, Internet, you’ve become clingy, stalkerish, irrational, and carelessly … Continue reading →

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Welcome to the Self-correcting Media Maelstrom

Posted on January 30, 2019 by rgeller

If you’re a news and politics junkie like me, it’s been a head-spinning couple of weeks. First, a Buzzfeed article claimed that Donald Trump asked Michael Cohen to lie to Congress. Other media swarmed around the story, feeding 24 hours … Continue reading →

Posted in Current Affairs, In the News, Public Relations, Social Media, Technology, Web 2.0 | Tagged , , , , | 1 Comment

We’ve been hacked! Call the Press!

Posted on October 24, 2018 by rgeller

Folks, it is time for a tough conversation. No, not that one. The one about your cybersecurity stance – and any breaches. These things are the “third rail” in technology public relations, which is my forte. Talking about it seems … Continue reading →

Posted in Current Affairs, Tech PR | Tagged , , , , , , | 1 Comment

Prepare for a Reshuffling of the Internet Deck

Posted on September 13, 2018 by rgeller

In my last post I wrote about the house of cards called today’s Internet, and new rules that could shake things up. The European Directive threatens to force social media platforms and others to pay a link tax to copyright … Continue reading →

Posted in Current Affairs, In the News, Social Media | Tagged , , , , | 1 Comment

Building Bridges to Media and the World in Jerusalem

Posted on June 6, 2018 by rgeller

I traveled throughout Israel over the past 10 days and visited many parts of the beautiful country. Each place was more awe-inspiring than the last. And I started to wonder why I hadn’t visited here sooner. But I think it’s … Continue reading →

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Too Left Tweet: Brands Get Political at their Peril

Posted on November 15, 2017 by rgeller

via GIPHY The term “coffee break” took on new meaning this week as right-wingers smashed their Keurigs with baseball bats (the above GIF shows Jordan Klepper of The Opposition doing the same, as a spoof). The backlash came when Keurig … Continue reading →

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