Category Archives: Current Affairs

No Bad PR? A Single Story Felled These Three Giants

Posted on January 4, 2024 by rgeller

Some say there’s no such thing as bad publicity. The very idea seems harmless enough, right?  After all, the only thing worse than being talked about is not being talked about. But most people I know who work in PR … Continue reading →

Posted in Campaign Analysis, Crisis Management, Current Affairs, In the News, Interviews, PR, Public Relations | 2 Comments

PR Golden Turkey Awards, 2022

Posted on November 22, 2022 by rgeller

It has been way too long since I have posted a PR Golden Turkey Awards. But circumnstances scream for a reboot, in this special “Tech Billionaires Gone Wild” episode. No two people are more deserving of this award than the … Continue reading →

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What’s so Funny about Peace, Hype and Understanding?

Posted on May 5, 2022 by rgeller

Hype has been getting a bad name recently. Trump was under legal scrutiny in NY for variously overhyping or underhyping his assets (depending on the situation). Burger King got sued for inflating their burgers in ads. And many in the … Continue reading →

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Hail the Superforecasters: Towards Better Predictions in Tech and PR   

Posted on March 8, 2022 by rgeller

I  recently listened to a podcast that radically changed my thinking about forecasts.  In this post I explain the relevance of predictions in technology and PR, and about armchair superforecasters who can do a radically better job than experts.  The … Continue reading →

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Your Amazing Succession PR Scene Translator

Posted on November 29, 2021 by rgeller

I am a big fan of Succession, an HBO Max drama about family media empire Waystar Royco, which is run by aging patriarch Logan Roy (played by Brian Cox with snarling intensity).   There’s great writing, a superb cast, and always lots … Continue reading →

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Osaka Episode puts Media, Sports and Celebrity on Trial

Posted on June 2, 2021 by rgeller

By now you have likely heard of the biggest news from the first days of the French Open this past weekend.  It was actually about no news, or rather the refusal of one of the shining stars to engage in … Continue reading →

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How NOT to Launch an October Surprise: PR Takeaways from Trump’s Failed Attempt

Posted on October 29, 2020 by rgeller

An “October surprise” is news that magically “happens” before a November election, just in time to throw a wrench in the works. Politico says they can be “happenstance or deliberately orchestrated;” the article lists examples going back to 1840.  More recently, the … Continue reading →

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The Pandemic Forever Changed these Words

Posted on June 1, 2020 by rgeller

It’s hard to think of anything in our lifetimes that’s so taken over our lives and attention. We’re all trying to adapt, with the best minds tackling the Covid health and economic crises, and focused on getting us back to … Continue reading →

Posted in Current Affairs, In the News | Tagged , , | 2 Comments

PR – An Essential Business? Tips for Keeping Your Sanity, Job and Relationships in a Pandemic

Posted on March 30, 2020 by rgeller

It’s dark in here.  Let me find the light switch.  There you go.  Hey, where is everybody? It sure is quiet. These are the thoughts you might have, if you work in PR in the Age of Coronavirus. People are bunkered … Continue reading →

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How to Contain PR Fallout from a Cyber-attack

Posted on September 11, 2019 by rgeller

Fusion PR works extensively in the cyber security space. We are often asked about how to handle the PR fallout from breaches. What are the similarities and differences with other kinds of crisis management? I decided to answer these questions … Continue reading →

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