Tags
- agency
- AI
- analyst relations
- B2B
- blockchain
- blogs
- branding
- ChatGPT
- communications
- content marketing
- crisis management
- cryptocurrency
- cybersecurity
- digital marketing
- fake news
- hype
- influencer marketing
- Israel
- journalism
- launch
- marketing
- media
- media relations
- media training
- news
- newsfeed
- politics
- positioning
- PR
- promotion
- publicity
- public relations
- reputation
- SEO
- social media
- social media marketing
- Social Tools Summit
- startup
- tech
- technology
- tech PR
- Trump
Recent Posts
Recent Comments
- Paul Geller on Help! The AI Ate my Web Search! Will SEO Ever be the Same?
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
- Paul Geller on No Bad PR? A Single Story Felled These Three Giants
Archives
Categories
Public Relations Today
Tags
- agency
- AI
- analyst relations
- B2B
- blockchain
- blogs
- branding
- ChatGPT
- communications
- content marketing
- crisis management
- cryptocurrency
- cybersecurity
- digital marketing
- fake news
- hype
- influencer marketing
- Israel
- journalism
- launch
- marketing
- media
- media relations
- media training
- news
- newsfeed
- politics
- positioning
- PR
- promotion
- publicity
- public relations
- reputation
- SEO
- social media
- social media marketing
- Social Tools Summit
- startup
- tech
- technology
- tech PR
- Trump
Recent Posts
Recent Comments
- Paul Geller on Help! The AI Ate my Web Search! Will SEO Ever be the Same?
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
- Paul Geller on No Bad PR? A Single Story Felled These Three Giants
Archives
Categories
Author Archives: rgeller
What Tech Marketers can Learn from Banksy Buzztoberfest
In New York, it was hard to escape the Banksy onslaught last month. The enigmatic artist seemed to be everywhere and nowhere; omnipresent because the media covered him non-stop; yet tantalizingly out of sight, leaving a trail of pop-up art in … Continue reading
Posted in Campaign Analysis, Current Affairs, In the News, Marketing, NY Tech, Tech, Tech PR Comments Off on What Tech Marketers can Learn from Banksy Buzztoberfest
Boost Content Marketing Results and Appeal
Growing up, I was always afraid of accidentally eating food that had gone bad. My family would tease me about this obsession, and my penchant for sniffing around the fridge and haranguing about purchase and expiration dates. I thought about … Continue reading
Posted in Uncategorized Comments Off on Boost Content Marketing Results and Appeal
How to Maximize Social? This New Book by Neal Schaffer Explains
Cross-posted on Fusion Forum Neal Schaffer’s book Maximize Your Social (Wiley) just came out, and this is exciting for several reasons. One, he just plain knows this stuff. If you’re not already familiar, Neal (bio) is a Forbes top 50 Social … Continue reading
Posted in Books, Reading Files, Web 2.0 Comments Off on How to Maximize Social? This New Book by Neal Schaffer Explains
If the Tech Blogger’s / Journo’s Email Inbox was A Real Place
My colleague Michelle sent me a Forbes article: This Is What Happened When I Personally Replied To Every Press Release I Received For A Week The title pretty much sums up a story that is both amusing and sad. Writer … Continue reading
Posted in Tech PR Comments Off on If the Tech Blogger’s / Journo’s Email Inbox was A Real Place
Don’t Slam the Phone on Proven Media Relations Tactics
Perhaps it is a generational thing, driven by the PR up-and-comers, the young folk who were weaned on texting and social media. Or maybe it is about too many communications options, and the thought that we all really must get … Continue reading
Posted in Uncategorized Comments Off on Don’t Slam the Phone on Proven Media Relations Tactics
Cool and Candor, by the Numbers
If I asked you what Miley Cyrus and Warren Buffet have in common when it comes to brand building and PR, you'd probably think I was nuts. But both were the focus of recent posts about these things, and how … Continue reading
Posted in PR, PR Tech, Reading Files, Writing Tips Comments Off on Cool and Candor, by the Numbers
What can tech PR Learn from Elmore Leonard? Get Shorty
I was very sad to hear that Elmore Leonard died last week. I like crime novels, and really enjoyed a number of his books. Elmore Leonard's prose was taut; he had a way of pulling you into a story while … Continue reading
Posted in Uncategorized Comments Off on What can tech PR Learn from Elmore Leonard? Get Shorty
PR’s Dr. Death is at it Again (How Real is the Threat from Google)?
There has been much buzz about Google’s new Webmaster rules, in the wake of Tom Foremski’s article: Did Google Just Kill PR Agencies? (My friend and former Fusionite Chris Michaels alerted me to the story; thanks, Chris!) Foremski has something … Continue reading
Posted in PR Tech, Tech PR, Web/Tech, Writing Tips Comments Off on PR’s Dr. Death is at it Again (How Real is the Threat from Google)?
Baby Bump: Brands Try to Insert Themselves into the Royal Conversation
Most people who are in the PR field are familiar with the practice of "newsjacking". It comes from the combination of "hijack" and "news", and is an attempt to ride the coattails of news that relates to your company, product … Continue reading
Posted in Uncategorized Comments Off on Baby Bump: Brands Try to Insert Themselves into the Royal Conversation
One Small Step for Crowdfunding; A Giant Leap for Startups
Last year I wrote about online crowdfunding, and how it could give startups another way to not just raise capital but also take their stories public. There was much excitement here in the NY tech community and nationally about the … Continue reading
Posted in Current Affairs, NY Tech, Tech PR 2 Comments
