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- Paul Geller on Help! The AI Ate my Web Search! Will SEO Ever be the Same?
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
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Recent Posts
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- Paul Geller on Help! The AI Ate my Web Search! Will SEO Ever be the Same?
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
- Paul Geller on No Bad PR? A Single Story Felled These Three Giants
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Author Archives: rgeller
Trump is sucking the Air and Fun from PR and News
There’s tension in the PR and media worlds, between the stories we’d love and the ones they want to write. Good PR is the art of finding common ground. Your client or company gets mentioned, the journalist likes the result, … Continue reading
Posted in In the News, PR, Public Relations Comments Off on Trump is sucking the Air and Fun from PR and News
My Take on the Fake News Debate
I attended the Daily News Innovation Lab’s session: Proposition: We can Solve the Fake News Problem. It featured an Oxford-style debate on whether there’s a solution to the fake news problem. Some very smart people from the worlds of media, … Continue reading
Posted in Events, PR, Social Media, Tech, Tech PR Tagged Facebook, fake news, Google, journalism, PR, social networks 3 Comments
Are PR and Branded Content Fake News?
I attended a meeting of the NY Internet Society that featured a panel of media experts, journalists, and a Silicon Valley lawyer. They discussed the problem that has come to be called “Fake News”. The neat label is deceptive because … Continue reading
Posted in Events, In the News, NY Tech, PR, Social Media, Tech, Tech PR 3 Comments
Enterprise Design Tips and Resources, via NYETM
I enjoyed the NY Enterprise Tech Meetup last week. In addition to two great demos, the event featured a panel that discussed UI design. It is a topic that intrigues me. Fusion PR has represented a number of providers of … Continue reading
Posted in Events, NY Tech, Tech, Technology Tagged enterprise technology, influencer marketing, tech PR, UX Comments Off on Enterprise Design Tips and Resources, via NYETM
Newsflash: PR is NOT Sinister Media Manipulation
Over the years I’ve learned to accept that most people simply don’t understand my chosen profession, public relations. Some think it is just about media relations, which can be irritating (see my post about PR’s PR Problem). Working with journalists … Continue reading
Posted in In the News, PR, PR Tech Tagged media relations, PR, public relations Comments Off on Newsflash: PR is NOT Sinister Media Manipulation
Crowdsourcing PR Dashboard Advice
A client asked recently for our recommendations in PR dashboards. We are techies here at Fusion PR, and generally pretty smart about PR and marketing tech. So I thought this would be easy. But, as I learned, the tools that … Continue reading
Posted in Agency news, Marketing, PR Tech, Public Relations, Tech PR, Technology Tagged dashboard, metrics, PR Comments Off on Crowdsourcing PR Dashboard Advice
PR Golden Turkey Awards
I thought I’d bring back a feature this year that I haven’t done in awhile – my PR Golden Turkey Awards. Sound Opinions, one of my favorite podcasts inspired this year’s theme. Their November 18 episode focused on Turkey Pardons. … Continue reading
Posted in In the News, Public Relations, Tech PR Comments Off on PR Golden Turkey Awards
In Defense of “Fake News”
More people are wondering about the weird crap that mysteriously appears in their news feeds. How much is fake news? Did disinformation tilt an election? What are Google and Facebook going to do to clean up the mess? You could … Continue reading
Posted in Current Affairs, Politics, PR Tech, Public Relations, Social Media, Weird News Tagged algorithms, Facebook, Google, newsfeed, PR 1 Comment
Latest PR Tactic: Publishing on Platforms
Cross-posted on Hack the Feed Back in the day (“the day” being about 10 years ago), we had a simple message for PR clients who wanted to get in on the social media and blogging action. It was: “Go forth … Continue reading
Posted in PR, PR Tech, Public Relations, Social Media Tagged algorithms, Facebook, newsfeed, PR Comments Off on Latest PR Tactic: Publishing on Platforms
AdTech NY 2016 Wrap
I attended AdTech last week, which featured a great lineup of keynotes and panels and over 100 vendors. It seems like there’s never enough time at big shows to check out everything (Fusion PR is one stop away on the 7 … Continue reading
