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- Paul Geller on Help! The AI Ate my Web Search! Will SEO Ever be the Same?
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
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- digital marketing
- fake news
- hype
- influencer marketing
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- media relations
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Recent Posts
Recent Comments
- Paul Geller on Help! The AI Ate my Web Search! Will SEO Ever be the Same?
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
- Paul Geller on No Bad PR? A Single Story Felled These Three Giants
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Author Archives: rgeller
Damn, We are Good (and Stressed!!) – The Demands of the PR Profession
There’s been much buzz and many tweets about an article today in Ragan’s PR Daily. It references a study by CareerCast that says that PR is the second most stressful field – ranking after commercial airline pilot (the most stressful), … Continue reading
Posted in Current Affairs, PR 1 Comment
Online Privacy Fears: Does FOMO trump TMI?
The Journal had a big What They Know article series about the growing market for information about online personal info and activities; it cast the vendors that serve the market in a pretty dark light. Earlier this year, TIME magazine … Continue reading
Posted in In the News, Tech PR, Web 2.0 Comments Off on Online Privacy Fears: Does FOMO trump TMI?
Black and Bloomberg (Video Killed the Education Czar)
Bloomberg's embattled pick for schools chief, Cathleen Black, was removed from the position last week. In the end, it seems the empress had no clothes – or at least not everything needed to convince others (and herself) that she could … Continue reading
Posted in Campaign Analysis, Current Affairs, In the News, Politics, PR Comments Off on Black and Bloomberg (Video Killed the Education Czar)
Study Identifies “Popularity Curves” for Online News
As I mentioned in my last post, I interviewed Jure Leskovec of Stanford University regarding new research methods that are shedding light on how news spreads online. The resulting insights should be of great interest to anyone in the field … Continue reading
Posted in Uncategorized Comments Off on Study Identifies “Popularity Curves” for Online News
New Research Sheds Light on How News Spreads Online
Breakthrough Identifies Roles of Influencers and Paves the way for Further Study A story in the New York Times recently caught my attention. The simple title Why Some Twitter Posts Catch on and Others Don’t, seemed to promise an article … Continue reading
Posted in PR Tech, Reading Files, Web/Tech Comments Off on New Research Sheds Light on How News Spreads Online
CTIA Wrap: AT&T Steals Thunder, Proving Peril of Launching News at Shows
I just wrapped up attendance at the CTIA show in Orlando. It was two action-packed days, filled with client, media and analyst meetings. CTIA is one of the few mega tech shows left., and it was great to walk the … Continue reading
Times Profiles Press Secretary, Recalls his Classic Media Burn: “You are a hack!”
The New York Times recently profiled Jay Carney, Obama's new press secretary. The article covered Carney's background, and how world events have thrust him into the hot seat without much of a honeymoon period. The job of a press secretary … Continue reading
Posted in Uncategorized Comments Off on Times Profiles Press Secretary, Recalls his Classic Media Burn: “You are a hack!”
Should People Get Media Training Before they use Twitter?
Over the past several years we have seen the PR field challenged as never before, and change, as tactics that outlived their usefulness were updated or fell by the wayside. I know this because I have lived and blogged about … Continue reading
Posted in In the News, Marketing, PR, PR Tech 1 Comment
How Times Reporters Use Twitter (A Cocktail Party with Journalists)
The Public Editor column in the New York Times shines a light on how the paper covers news and seeks to help readers better understand the reasoning behind their stories and editing decisions. This week, Public Editor Arthur Brisbane covered … Continue reading
Posted in PR Tech, Reading Files Comments Off on How Times Reporters Use Twitter (A Cocktail Party with Journalists)
9 Common Press Release Errors and How to Avoid Them
This week B2Bbuzz featured an article that I wrote on how to make the best use of press releases in support of PR and marketing programs. The press release has suffered an indentity crisis in recent years. Some have questioned … Continue reading
Posted in Uncategorized 1 Comment
