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Tag Archives: social media
I am very much looking forward to attending the Social Tools Summit (#SocialTools15) in Boston next Tuesday, where I will be moderating a session on content marketing. Neal Schaffer invited me to participate awhile back, and I jumped at the … Continue reading →
Last month I explained the Open Spaces Marketing concept. Basically, it is about getting your customer’s attention by avoiding noise and going where competitors aren’t. I also shared a tip that should be especially effective for those who work in the … Continue reading →
I had the opportunity to speak with Dr. Thomas Grant about a new report from Forrester: Tech Marketers Pursue Antiquated Marketing Strategies. Handshake 2.0 blogger Anne Giles Clelland had alerted me to the study, which sounded very relevant to the … Continue reading →
Until recently, Wikileaks.org was a little known website that outed sensitive information about businesses and government. The site has now achieved prominence by posting a video of a U.S. Army air assault in Baghdad that killed Reuters photographers. In finding … Continue reading →
I have a post on Social Fluency today about a backlash to social media consultants that may be brewing. I can relate to this. Although I don't mean to discount the success of the social media elite, I am not … Continue reading →
Just thought I'd let Flack's Revenge readers know that I will also be blogging at Social Fluency. Social Fluency is the name of the "pure play" social media PR agency that we are launching. The post I have there today … Continue reading →
A number of my clients who have started blogs are running into the age-old (well, years old by now, anyway) question: what to blog? Successful blogs are not all over the map, they tend to hew to a topical area … Continue reading →