Category Archives: In the News

There’s Gold in them Thar Apps – and App Developers

Posted on December 6, 2011 by rgeller

Forbes had a nice story today, The Rise of Developernomics. It included a link to David Kirkpatrick’s famous quote and article: Now, Every Company is a Software Company. The article today was about the importance of software developers, and the … Continue reading →

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Wall Street Journal says Product News can Counter Bad Buzz and Lift Stocks

Posted on November 29, 2011 by rgeller

The Journal wrote last week about the effects (both good and bad) that social media reviews and other forms of online chatter can have on a company’s stock price. Online reviews can…have an impact on the stock price of the … Continue reading →

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Innovation is Alive and Well in PR (Bulldog Reporter Series)

Posted on October 24, 2011 by rgeller

The Wall Street Journal had an interesting article today about research that showed an innovation gap, i.e. the companies that are seen to be the most innovative do not always spend the most on R & D. Some say that … Continue reading →

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Witty, Sarcastic, Informative? Finding the Right Voice on Twitter

Posted on August 26, 2011 by rgeller

Marshall McLuhan famously stated that the medium is the message, this is very relevant for the worlds of communications and PR. Just like in fashion, where styles change over the seasons, modes of communication change. It is important to master … Continue reading →

Posted in In the News, PR Tech | 1 Comment

Abercrombie & Fitch Lob Grenade at Jersey Shore Cast

Posted on August 19, 2011 by rgeller

Ah, the delicate and complicated dance between journalism and PR. We tempt them with our pitches. We run campaigns, events and sometimes stunts to get their attention and coverage. Many journalists say they are beyond our influence and ignore our … Continue reading →

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Extreme Media Relations: Artist Can’t Stomach Coverage, Stages Hunger Strike

Posted on May 26, 2011 by rgeller

The New York Post reported today that an artist was so distraught over an article in the New Yorker that he has been staging a very public hunger strike, in an attempt to get a retraction. The strike is now … Continue reading →

Posted in In the News | 5 Comments

Hypocrisy Rampant in “When not to Pitch a Story”

Posted on May 5, 2011 by rgeller

There has been quite a bit of back and forth about the right time to pitch a story. Some of the voices make the seemingly reasonable point that in a busy time for news, when a mega story is breaking … Continue reading →

Posted in In the News, PR | 2 Comments

Online Privacy Fears: Does FOMO trump TMI?

Posted on April 15, 2011 by rgeller

The Journal had a big What They Know article series about the growing market for information about online personal info and activities; it cast the vendors that serve the market in a pretty dark light. Earlier this year, TIME magazine … Continue reading →

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Black and Bloomberg (Video Killed the Education Czar)

Posted on April 11, 2011 by rgeller

Bloomberg's embattled pick for schools chief, Cathleen Black, was removed from the position last week. In the end, it seems the empress had no clothes – or at least not everything needed to convince others (and herself) that she could … Continue reading →

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Should People Get Media Training Before they use Twitter?

Posted on March 17, 2011 by rgeller

Over the past several years we have seen the PR field challenged as never before, and change, as tactics that outlived their usefulness were updated or fell by the wayside. I know this because I have lived and blogged about … Continue reading →

Posted in In the News, Marketing, PR, PR Tech | 1 Comment