Category Archives: Events

March NY Tech Meetup

People flocked to the March NY Tech Meetup on Tuesday, despite the snowy weather. Skirball Hall at NYU was packed to capacity, as it tends to be for these events. All seemed excited and ready to see the evening’s demos. … Continue reading

Posted in Events, NY Tech, Uncategorized | 1 Comment

Hate Spin? Sorry, We Get the News (and PR) that we Want

Two stories I saw recently and new research gave the PR field an answer for spin haters. Note, I am not saying that PR = Spin. And who says spin is necessarily bad? We all spin. It so happens that … Continue reading

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If Data Center Tech Were Marketed like the Republican Candidates

I heard about the latest out of a seemingly endless number of Republican debates, and thought back in amusement about a comment a friend posted on his Facebook page.  He said, sarcastically I hope, that he was looking forward to … Continue reading

Posted in Campaign Analysis, Current Affairs, Events, Fun Stuff | 1 Comment

Branding and Ad Tech on Display in New York City this Week

I set aside ny usual client and agency activities yesterday, and split the day between Jeff Pulver’s BRANDsconf in the morning and Ad:Tech New York in the afternoon.  The latter is a much bigger event, an actual trade show. BRANDSconf … Continue reading

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Channeling the Voice of Customer to Monetize Web, PR and Social Media

The following post was written by Tony Grass, President, e-Market Intelligence We all hear about the advantages of social media, and most companies invest in Web content and PR. All too often, however, these efforts can be time, money and … Continue reading

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Walking to Raise Money, and PR

An op ed piece in the New York Times raised an interesting question about the connection between walking and raising money for charitable causes.  Why not take the same effort that is exerted at these events, and apply it to … Continue reading

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CTIA Wrap: AT&T Steals Thunder, Proving Peril of Launching News at Shows

I just wrapped up attendance at the CTIA show in Orlando. It was two action-packed days, filled with client, media and analyst meetings. CTIA is one of the few mega tech shows left., and it was great to walk the … Continue reading

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Role of Publicists in the Oscar Chase; One Seat was Vacant

If you like movies and handicapping contests, there is no better time than Academy Award season.  And if you happen to be in PR, as I am, it is interesting to follow news reports about all the behind-the-scenes marketing, maneuvering … Continue reading

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6 Degrees of Celebrity Train Wreck / Charlie “Sheeny”

I like to focus on the positive stories, even though I know that it is sometimes negative ones that can get the most attention.  A lot of this has to do with my belief in Karma – I am, after … Continue reading

Posted in Current Affairs, Events | 2 Comments

CES Media Coverage Indicates New Mood and Optimism in Tech

CES is the last of the tech mega trade shows still standing in the US.  Yet this show, like many others, has suffered in recent years in terms of attendance, excitement and media coverage, as companies have pulled back marketing … Continue reading

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