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- Paul Geller on Help! The AI Ate my Web Search! Will SEO Ever be the Same?
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
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- digital marketing
- fake news
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- influencer marketing
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- social media marketing
- Social Tools Summit
- startup
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Recent Posts
Recent Comments
- Paul Geller on Help! The AI Ate my Web Search! Will SEO Ever be the Same?
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
- Paul Geller on No Bad PR? A Single Story Felled These Three Giants
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Author Archives: rgeller
One More Blog and Twitter Content Generation Idea
In addition to the ideas I mentioned recently (and the ones from other referenced blogs, see below), I realized that there is another great strategy that can provide a rich vein of topics for blogging and tweeting; one that many … Continue reading
Posted in PR Tech Comments Off on One More Blog and Twitter Content Generation Idea
What to Blog
A number of my clients who have started blogs are running into the age-old (well, years old by now, anyway) question: what to blog? Successful blogs are not all over the map, they tend to hew to a topical area … Continue reading
PR Golden Turkey Award goes to Tiger Woods
Day 5 and the silence continuesI am a bit late on my annual Golden Turkey awards (this Thanksgiving I actually did get me some fried turkey, see photo, thanks brother Mark!), but one obvious candidate is Tiger Woods. Last night I … Continue reading
Posted in In the News Tagged crisis management Comments Off on PR Golden Turkey Award goes to Tiger Woods
15 ways to promote your blog
A number of our clients are jumping into blogging. They all want to be assured that the hard work that goes into running a good blog gets rewarded through recognition for the blog in terms of ranking, traffic. etc. As … Continue reading
What is your Return on Acronym?
Had a great day meeting with clients, friends and colleagues at the Web 2.0 / Interop / Chem / Everything but kitchen sink show at the Javits center yesterday. It is a sign of the times that there are so … Continue reading
Posted in Uncategorized Comments Off on What is your Return on Acronym?
Why I Like Getting Pitches
While checking my Blackberry over the weekend an email with the subject line “Your Media Profile” caught my attention. Thinking it might be Spam, I was intrigued enough to open the message anyway – and was surprised and pleased that … Continue reading
Posted in Uncategorized Tagged Cision, media relations, media tracking, MyMediaInfo, pitch, PR Comments Off on Why I Like Getting Pitches
Scenes from the Sausage Factory: How News Gets Done
The story is about to break about a sex scandal involving the governor – reporters from a major daily and the governor's press agents scramble behind the scenes to get the facts right before publication… A supreme court justice visits … Continue reading
Posted in In the News Comments Off on Scenes from the Sausage Factory: How News Gets Done
Handshake 2.0 Launches Innovative Campaign for SmartCollegeVisit.com
My friend Anne Giles Clelland implemented a very innovative social media initiative, designed to get the word out about SmartCollegeVisit.com. She asked me to participate, and I was very happy to do so. I first learned of the effort through … Continue reading
Posted in Campaign Analysis 4 Comments
To Catch a Blogger (online conversations after new FTC rules)
For some reason, the new FTC rules that will make it necessary to disclose material interests in the brands that you blog or Tweet about made me think of conversations between hookers and undercover cops (I clearly would not know … Continue reading
Posted in PR Tech Tagged blogs, endorsements, FTC Comments Off on To Catch a Blogger (online conversations after new FTC rules)
Serendipity: Not dead yet, not by long shot
Damon Darlin wrote in his NY Times article Serendipity, Lost in the Digital Deluge that a downside of the Digital Age is a loss in serendipitous information discovery: WE’VE gained so much in the digital age. We get more entertainment … Continue reading
Posted in Tech Comments Off on Serendipity: Not dead yet, not by long shot
