Author Archives: rgeller

Indian Point PR Campaign may pit Cuomo vs. Giuliani

Posted on August 4, 2011 by rgeller

For a PR person who loves to follow politics and lives in Northern Westchester County, NY, it just doesn't get any better. The NY Times reported today that Indian Point nuclear plant owner Entergy is in talks with former NYC … Continue reading →

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Above the FUD: Keeping PR Clean when the Tactics Get Dirty

Posted on July 27, 2011 by rgeller

If you travel in tech circles, you may know what FUD is – no, not the slushy gunk that gets stuck under your car grill in the winter, rather it stands for Fear, Uncertainty and Doubt. Wikipedia defines FUD as … Continue reading →

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News Corp. Goons Provide PR “Protection”

Posted on July 22, 2011 by rgeller

My post yesterday countered the idea some people have that PR corrupts the journalism process. But can    journalism corrupt PR? The question kind of reminds me of an old joke, which I will retell with new players: Question: What … Continue reading →

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NY Times Public Editor Puts PR Through its Paces

Posted on July 21, 2011 by rgeller

I enjoy Arthur Brisbane’s Public Editor column in the NY Times, a feature that does a post mortem each week on the paper’s editorial decisions and reporting. It is a forum that lets him and the readers vent a bit … Continue reading →

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Rubel Move Sparks Tumblr vs. WordPress “Cage Match”

Posted on July 11, 2011 by rgeller

Many have been looking at solutions such as Posterous and Tumblr, which offer a middle ground between the longer topics and “care and feeding” that blogs generally involve and the minimalistic Twitter. In particular, It seems as if Tumblr is … Continue reading →

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DSK & Casey Anthony: The Dark Side of Story Crafting

Posted on July 6, 2011 by rgeller

In journalism they speak in reverent tones about the importance of THE STORY; i.e. weaving facts together into a compelling narrative. Similarly, in PR circles we talk about storytelling as a way to make client news comprehensible and interesting. At … Continue reading →

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Use plain language if you want more people to visit your blog and read your stuff

Posted on July 1, 2011 by rgeller

When I first started blogging, I think I tried to impress people with big words and long and dense posts, and quickly discovered that this did not go over so well. An article in Ragan’s PR Daily reminded me of … Continue reading →

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The Web: Efficient Outing Engine, Big Brother – or Both?

Posted on June 23, 2011 by rgeller

They used to say that on the Web, no one knows if you are a dog.  These days, it seems like  anonyminity has gone out the window and everyone knows everyone else’s business (see my related post on FOMO vs.TMI). … Continue reading →

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Walking to Raise Money, and PR

Posted on June 22, 2011 by rgeller

An op ed piece in the New York Times raised an interesting question about the connection between walking and raising money for charitable causes.  Why not take the same effort that is exerted at these events, and apply it to … Continue reading →

Posted in Current Affairs, Events | Comments Off on Walking to Raise Money, and PR

Wiseguy Way for PR

Posted on June 15, 2011 by rgeller

I was flying back from my brother's bachelor party in Las Vegas (alas, the details of the trip will need to remain in Vegas), picked up a copy of the NY Post, and saw an article – Wiseguy Way – … Continue reading →

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