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- > 2011 > May
Monthly Archives: May 2011
The New York Post reported today that an artist was so distraught over an article in the New Yorker that he has been staging a very public hunger strike, in an attempt to get a retraction. The strike is now … Continue reading
There are many applications for curation. PR and social media teams can add tremendous value by acting as a filter and finding the diamonds in the rough of all the Web noise: content that is timely and relevant, and can … Continue reading
One week later there are still some rumblings about the Burson Marsteller Facebook fiasco. It is a spectacle that continues to draw attention and coverage. If we look at the episode more closely, however, it becomes clear that all the … Continue reading
The publicity stunt is the carnival sideshow of PR. Sure, they are used and sometimes get great results across many different types of programs and industries; having said that, I think most would agree that stunts don't show off the … Continue reading
There has been quite a bit of back and forth about the right time to pitch a story. Some of the voices make the seemingly reasonable point that in a busy time for news, when a mega story is breaking … Continue reading
In this third and final installment of my series of blog posts on research about how information spreads online, I cover the latest study from Stanford University, implications and findings for the tech sector, and offer general takeaways and advice … Continue reading