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- > 2010 > February
Monthly Archives: February 2010
I take my responsibility for maintaining the PR Death Watch list seriously. It is a lonely and thankless vigil. So little free time. So many PR sacred cows to slay, and anachronisms to highlight; all those knives to keep sharp; … Continue reading
While most of the rest of the world is focused on the Winter Olympics, the NY Times covered another high stakes event earlier this week: the Westminster Dog Show. More specifically, the article was about PR (or so it seemed). … Continue reading
Hold onto your seats, folks: Flacks Revenge is going 3D. Yes, you heard it right: a 3D blog! Starting next month, you will need special glasses to view my blog. Some may call this a crass attempt to draw attention. … Continue reading
I have been blogging for several years now, and have learned much along the way. I've gained a following and gradually (at least I like to think, and have been told) improved the quality of Flack's Revenge. Having said that, … Continue reading
It is fun to watch the Super Bowl for just for the commercials, even if you are not a big football fan. The annual event is great PR for the advertising industry given all the buzz about the campaigns, their … Continue reading
My post on Tuesday discussed PR process and checklists. There are many types of checklists covering many different areas of PR. They can be about things as seemingly trivial as covering for a colleague on a briefing (my team sometimes … Continue reading
The turning of the calendar in a new year is always a good time to reflect and look ahead. In PR, we take start of the year as an opportunity to make sure that account basics are in place and … Continue reading
In the NY Times Shortcuts column on Saturday, Alina Tugend wrote an excellent article: An Attempt to Revive the Lost art of the Apology. According to the piece, there are four important components to an apology: These include an acknowledgment … Continue reading