Monthly Archives: January 2014

Is the Changing Media Landscape a Boom or Bust?

I had the privelege of submitting a post for CommPRObiz, a news hub for 75,000 C-suite and communications professionals, according to the ProfNet description. My topic, which ran yesterday, was a response to the recent Huffington Post story: Courting Controversy … Continue reading

Posted in Uncategorized | Comments Off on Is the Changing Media Landscape a Boom or Bust?

PR in the News, by Any Other Name

Awhile back I wrote about the terms that typically surround "public relations" and "publicity" in news reports.  I included a word cloud that showed the prevalence of a dark set of descriptions (e.g. crisis, nightmare, disaster, etc.) As I said then, … Continue reading

Posted in PR | Comments Off on PR in the News, by Any Other Name

Secret to great tech PR? Messaging, messaging, messaging!

We're all familiar with the jokes that list three identical things as a punch line (e.g. "location, location, location" for factors driving real estate value, or "money-driven, money-driven, money-driven" as the three most important qualities of a salesperson; by the … Continue reading

Posted in Marketing, PR, PR Tech, Reading Files, Tech PR | Comments Off on Secret to great tech PR? Messaging, messaging, messaging!