Category Archives: PR

Introducing the Bluster Index

Posted on June 6, 2008 by rgeller

I have written a lot about technology and communications – about technology categories, and the importance of understanding the nuances of the space you work (and communicate in). In researching the buzz in a space, there are many excellent tools … Continue reading →

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All the Presidents Flacks

Posted on May 30, 2008 by rgeller

I have occasionally blogged about the Bush administration’s questionable policies and Machiavellian PR maneuvering. So when the first reports came out about Scott McClellan’s book (see White House Insider Writes Scathing Critique of Bush Admin. on CBC),  I have to … Continue reading →

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Celebrating the Rise of the Geek

Posted on May 27, 2008 by rgeller

In Revenge of the Nerds last week I wrote that tech media (albeit online tech media) suddenly seems to be hot again. So I was amused to see David Brooks NY Times Op Ed on Friday, titled Alpha Geeks. David … Continue reading →

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Bonfire of the Merger Vanities

Posted on May 9, 2008 by rgeller

(Fair and balanced in love and war) The drama and anticlimactic ending of Microsoft’s play for Yahoo made me realize how much I love to read about mergers.  Not so much for the news, but for stories that the media … Continue reading →

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WSJ Catalogs the Über Influencers

Posted on May 6, 2008 by rgeller

The WSJ journal had a great article yesterday, New Breed of Business Guru Rises.  It identified the top thinkers that business leaders look to for advice: Psychologists, journalists and celebrity chief executives crowd the top of a ranking of influential … Continue reading →

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Death of Media Relations

Posted on April 7, 2008 by rgeller

As long as we are picking our figurative deaths (recall Tom Foremski famously proclaimed the Death of the Press Release) I thought it might be time to declare the Death of Media Relations. Not as in the sense: “the media … Continue reading →

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PR for PR, and (social media releases)

Posted on April 3, 2008 by rgeller

I have not done an exhaustive survey,  but get the sense that the social media release is not registering much beyond a small number of forward thinking PR people and marketers.  I also feel that the PR profession  has some … Continue reading →

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Evolution of Media Relations

Posted on March 28, 2008 by rgeller

Believe it or not, there was a time back in the day when some journalists liked to get info by fax. Over the years, in educational sessions we run for our staff at Fusion PR, I have emphasized that as … Continue reading →

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NY Times Dabbles in PR (But not enough of their own)

Posted on February 25, 2008 by rgeller

The NY Times covered the PR profession this weekend (see Sunday business section, Your Publicist should Call my Publicist); or, more specifically, the world of Hollywood publicists, in an article that was clearly timed to coincide with the Oscar awards. … Continue reading →

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WSJ “does” PR (A kinder, gentler outing)

Posted on December 21, 2007 by rgeller

My Fusion friend and colleague (and all around brilliant PR pro) Suzanne McGee pointed out a couple of PR-related WSJ items a little earlier this week. One was a prominent piece in the print publication (“Are Your Clients Happy Now, … Continue reading →

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