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- > 2012 > October
Monthly Archives: October 2012
We glamorize entrepreneurship. This can be seen in the things that we read, and that get covered in the media; "new" can often mean newsworthy, and startups have a certain allure for the tech journalist or blogger. But there is … Continue reading
SMBs that have wanted to improve results through online marketing have often turned to Google and AdWords pay-per-click (PPC) campaigns. There is no question that shrewdly planned PPC campaigns generate results and hard ROI. However, the growing popularity of this … Continue reading
My monthly column on Windmill Networking, which went live today, focuses on content marketing in politics – and the lessons that we can learn and apply. Despite its title is ("Hail to the Content Chief"), the article was intentionally non-partisan. … Continue reading