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- > 2009 > January
Monthly Archives: January 2009
In her Handshake 2.0 blog post, Anne Giles Clelland nicely summarized a discussion consisting of threads across email, Twitter, blogs and telephone about affordable ways for small businesses to leverage social media for increased sales. I thought I'd reiterate some … Continue reading
The NY Times featured an interview with Dev Patnaik, author of "Wired to Care", about the importance of developing a sense of empathy with customers. His main point is that, despite all the noise that is made about the need … Continue reading
Anne Giles Clelland posed an interesting question via Twitter about Web 2.0 monetization strategies for the SMB. It is a great question, and one a lot of people are asking these days: "cut through all the hype, what can … Continue reading
They say all politics is local, my "neighborhod" is tech. I don't want to appear to be myopic by focusing on just this aspect of the Obama administration amidst all the inauguration after glow. But let's face it, the sector … Continue reading
It has been much talked about, but I got to experience the real time news power of Twitter first- hand last Thursday when that plane went down in the Hudson River. I was in the middle of sitting in on … Continue reading
Good PR is about being fast, smart and creative. You want to get a sense of where the media will go next, and be there waiting and ready to help them build their stories, a step ahead of everyone … Continue reading
The No Train, No Gain site website – a training resource for journalists – has a page on enterprise reporting, a sort of "how to" guide that I thought my tech PR readers would find interesting. I first saw this … Continue reading
At a dinner party over the break, the husbands retired to the living room after the meal and sat in front of a cozy fire while the wives continued chatting in the dining room. The conversation amongst the men turned … Continue reading
My news radar has been tuned to "Twitter + PR" for some time now. As this blog has maintained, Twitter is quickly being co-opted by forward thinking communications professionals everywhere. It is only a matter of time before your client … Continue reading
It has been a nice couple of weeks, relatively quiet at work and the long weekends rounded out the year and softened the impact of launching into 2009. I used my days off as an opportunity to relax, spend time … Continue reading