Monthly Archives: August 2014

The Most Disruptive, Purpose-built list of Tech PR Clichés Ever

Posted on August 13, 2014 by rgeller

The Journal featured a book review yesterday for Orin Hargraves’ It’s Been Said Before.  I was really excited because the article described a whole book about clichés and, let’s face it, I have no life (OK, I have a life, is … Continue reading →

Posted in PR, Tech PR | 2 Comments

Do Nice Headlines Finish First? Tech Media Training Redux

Posted on August 11, 2014 by rgeller

We had a media training session this week involving one of our larger clients last week. Executives from around the world flew in to learn about the art of getting key points across in press interviews, and take turns in … Continue reading →

Posted in Tech PR, Uncategorized | Comments Off on Do Nice Headlines Finish First? Tech Media Training Redux