Monthly Archives: January 2008

Art of the Tech PR pitch: Pitch Stories, Not Ideas

Posted on January 3, 2008 by rgeller

I am following up my post about the importance of narrative in press releases (Social Media Release: What’s the Story?) by imploring my fellow PR practitioners to pitch stories, not ideas. Amidst all the changes that are rocking our profession, … Continue reading →

Posted in Tech PR | 1 Comment