Sham Wow and Your Next Tech PR/Marketing Campaign

What can tech marketers learn from infomercials?

Products such as Sham Wow and PedEgg that are sold via infomercials often serve as the punch line in jokes.  Yet, as it turns out, there is a quite a bit you can learn from infomercials, even if your company or clients are in enterprise, telecom, or other tech and B2B product areas.

Read my post on Social Fluency today to find out more.

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