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Category Archives: Current Affairs
We’ve been hacked! Call the Press!
Folks, it is time for a tough conversation. No, not that one. The one about your cybersecurity stance – and any breaches. These things are the “third rail” in technology public relations, which is my forte. Talking about it seems … Continue reading
Posted in Current Affairs, Tech PR
Tagged branding, crisis communications, crisis management, cybersecurity, public relations, reputation, security
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Prepare for a Reshuffling of the Internet Deck
In my last post I wrote about the house of cards called today’s Internet, and new rules that could shake things up. The European Directive threatens to force social media platforms and others to pay a link tax to copyright … Continue reading
Posted in Current Affairs, In the News, Social Media
Tagged content, European Copyright Directive, journalism, media, social media
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Building Bridges to Media and the World in Jerusalem
I traveled throughout Israel over the past 10 days and visited many parts of the beautiful country. Each place was more awe-inspiring than the last. But Jerusalem really stood out, for its history, mix of cultures and religions, and sheer … Continue reading
Posted in Agency news, Current Affairs, PR, PR Tech, Public Relations, Tech PR, Technology
Tagged Jerusalem Venture Partners, JVP, launch, public relations, startup, tech, technology, VC
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Too Left Tweet: Brands Get Political at their Peril
via GIPHY The term “coffee break” took on new meaning this week as right-wingers smashed their Keurigs with baseball bats (the above GIF shows Jordan Klepper of The Opposition doing the same, as a spoof). The backlash came when Keurig … Continue reading
Posted in Branding, Campaign Analysis, Current Affairs, Politics
Tagged ads, brands, Roy S. Moore, scoail media, Sean Hannity, Twitter
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The Art of the Linguistic Kill Shot
I am writing a post that I hope will start a meme and crowd sourced effort to turn our president’s famous weapon on himself. It’s the “linguistic kill shot.” Trump has perfected the art of name calling. He always seems … Continue reading
Posted in Current Affairs, In the News, Politics, Public Relations
Tagged campaign, persuasion, rhetoric, Trump
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Will Ad Tech Stumbles Drive More Budget to PR?
PR has always been the red-headed step child in the marketing mix, getting less attention, glamour and budget than advertising. But recent challenges may drive more brands to shift some ad spending to PR. Perhaps it’s already happening. A number … Continue reading
Posted in Agency news, Branding, Current Affairs, Marketing, PR, Public Relations, Tech
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PR for Dummies, via Trump and the Mooch
The Trump presidency is the gift that keeps on giving when it comes to educating the masses about PR (I know this might seem myopic but hey, I’m trying to look on the bright side), Those in the field can … Continue reading
Posted in Campaign Analysis, Current Affairs, Politics, PR
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In Defense of “Fake News”
More people are wondering about the weird crap that mysteriously appears in their news feeds. How much is fake news? Did disinformation tilt an election? What are Google and Facebook going to do to clean up the mess? You could … Continue reading
Posted in Current Affairs, Politics, PR Tech, Public Relations, Social Media, Weird News
Tagged algorithms, Facebook, Google, newsfeed, PR
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Did Fox Jump the Snark? (Brief History of Fake News Fails)
“Childishly written!” “A disgrace” These are the words most junior PR account executives fear hearing from clients about press releases submitted for review. But it was Donald Trump that just said them, in tweets and interviews, about a statement that … Continue reading
Posted in Current Affairs, Events, Politics, PR, Public Relations
Tagged debates, press release, Trump
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What do Trump and ISIS have in Common?
Journalists who join the PR field are often said to be crossing to the dark side. That’s because some think PR is just about spinning and deception. As I pointed out in my post News Corp. Goons Provide PR “Protection”, … Continue reading
