Tags
- agency
- AI
- analyst relations
- B2B
- blockchain
- blogs
- branding
- ChatGPT
- communications
- content marketing
- crisis management
- cryptocurrency
- cybersecurity
- digital marketing
- fake news
- industry analyst
- influencer marketing
- Israel
- journalism
- launch
- marketing
- media
- media relations
- media training
- MWC
- news
- newsfeed
- politics
- positioning
- PR
- promotion
- public relations
- reputation
- sales
- SEO
- social media
- social media marketing
- Social Tools Summit
- startup
- tech
- technology
- tech PR
- Trump
Recent Posts
Recent Comments
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
- Paul Geller on No Bad PR? A Single Story Felled These Three Giants
- rgeller on That PR Campaign Rocked it – So Where’s our site Traffic?
Archives
Categories
Public Relations Today
Tags
- agency
- AI
- analyst relations
- B2B
- blockchain
- blogs
- branding
- ChatGPT
- communications
- content marketing
- crisis management
- cryptocurrency
- cybersecurity
- digital marketing
- fake news
- industry analyst
- influencer marketing
- Israel
- journalism
- launch
- marketing
- media
- media relations
- media training
- MWC
- news
- newsfeed
- politics
- positioning
- PR
- promotion
- public relations
- reputation
- sales
- SEO
- social media
- social media marketing
- Social Tools Summit
- startup
- tech
- technology
- tech PR
- Trump
Recent Posts
Recent Comments
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
- Paul Geller on No Bad PR? A Single Story Felled These Three Giants
- rgeller on That PR Campaign Rocked it – So Where’s our site Traffic?
Archives
Categories
Category Archives: Campaign Analysis
Too Left Tweet: Brands Get Political at their Peril
via GIPHY The term “coffee break” took on new meaning this week as right-wingers smashed their Keurigs with baseball bats (the above GIF shows Jordan Klepper of The Opposition doing the same, as a spoof). The backlash came when Keurig … Continue reading
Posted in Branding, Campaign Analysis, Current Affairs, Politics Tagged ads, brands, Roy S. Moore, scoail media, Sean Hannity, Twitter Comments Off on Too Left Tweet: Brands Get Political at their Peril
PR for Dummies, via Trump and the Mooch
The Trump presidency is the gift that keeps on giving when it comes to educating the masses about PR (I know this might seem myopic but hey, I’m trying to look on the bright side), Those in the field can … Continue reading
Posted in Campaign Analysis, Current Affairs, Politics, PR Comments Off on PR for Dummies, via Trump and the Mooch
Trump Gets Schooled in PR
The PR field should love Donald Trump as he teaches lessons about the power of earned media. I’ve been at many social gatherings when the conversation shifts to the campaign, and all eyes turn to me, seeming to challenge/blame: “C’mon … Continue reading
Posted in Campaign Analysis, In the News, Politics, PR, Public Relations Comments Off on Trump Gets Schooled in PR
Is this the End of the Big Tech Reveal?
There are a few proven ways to make a splash with tech product news. One does not involve any PR sleight-of-hand – the news gets attention on its own merits. It so disruptive and interesting that the media just have … Continue reading
Posted in Campaign Analysis, PR Tech, Public Relations, Tech PR, Technology Comments Off on Is this the End of the Big Tech Reveal?
What do Trump and ISIS have in Common?
Journalists who join the PR field are often said to be crossing to the dark side. That’s because some think PR is just about spinning and deception. As I pointed out in my post News Corp. Goons Provide PR “Protection”, … Continue reading
Posted in Campaign Analysis, Current Affairs, In the News, Politics, Social Media Comments Off on What do Trump and ISIS have in Common?
And One More thing… David Carr Deconstructs Apple’s Media Playbook
It is an old saying in PR: “there is no accounting for taste.” Said another way (as we teach in media training), in any market, one company will rise to the top, fueled by “story energy”. The media will … Continue reading
Posted in Campaign Analysis, In the News, Tech PR Tagged Apple, launch, PR Comments Off on And One More thing… David Carr Deconstructs Apple’s Media Playbook
What Tech Marketers can Learn from Banksy Buzztoberfest
In New York, it was hard to escape the Banksy onslaught last month. The enigmatic artist seemed to be everywhere and nowhere; omnipresent because the media covered him non-stop; yet tantalizingly out of sight, leaving a trail of pop-up art in … Continue reading
Posted in Campaign Analysis, Current Affairs, In the News, Marketing, NY Tech, Tech, Tech PR Comments Off on What Tech Marketers can Learn from Banksy Buzztoberfest
Times Tussle Pits Tesla CEO & Fans vs. Journos
I love reading the NY TImes, and sometimes check out its Sunday Auto section. Being a PR guy - one with an affinity for tech and startups – I have been closely tracking the Tesla Motors story (you know, the … Continue reading
Posted in Campaign Analysis, In the News, PR, PR Tech Comments Off on Times Tussle Pits Tesla CEO & Fans vs. Journos
Forget Big Data. Now, There’s “Big Soda” – and It’s not Happy
Most who follow the tech field know that everything big data is hot these days. From banking, to construction, to retail, big data is being used in more and more industries. As it becomes cheaper and easier to use, it … Continue reading
Posted in Campaign Analysis, Current Affairs, Food and Drink, In the News Comments Off on Forget Big Data. Now, There’s “Big Soda” – and It’s not Happy
Lowbrow Branding Effort
There are so many important stories that I can be blogging about. The Supreme Court Decision on Obama's healthcare plan, for example, and how certain cable networks got the news wrong at first. There is also the Ann Curry affair … Continue reading
Posted in Campaign Analysis, Current Affairs, Fun Stuff, In the News, Marketing, Sports Comments Off on Lowbrow Branding Effort
