Monthly Archives: March 2017

What to do when PR hits a Pay Wall

PR folks know the feeling. You put a press release over the wire – and then duck. Not necessarily because of all the press inquiries that come in (wouldn’t that be great)? You duck to avoid the flood of offers … Continue reading

Posted in PR, PR Tech, Social Media, Tech, Tech PR | Comments Off on What to do when PR hits a Pay Wall

3 Ways to Blow out Influencer Marketing Results

When looking for the right influencers, it’s tempting to focus on the big fish, the ones with huge followings. Most think that size matters (as I’ve pointed out, influence is not just a number). Then again, much has been said … Continue reading

Posted in Marketing, Networking, PR Tech, Tech PR | Comments Off on 3 Ways to Blow out Influencer Marketing Results