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- > 2012 > January
Monthly Archives: January 2012
Yesterday, I tweaked the Republicans for the way they market their candidates. Today I give back with a post that offers some grudging respect for how they have been using Twitter in this campaign season, which l learned about in … Continue reading
I heard about the latest out of a seemingly endless number of Republican debates, and thought back in amusement about a comment a friend posted on his Facebook page. He said, sarcastically I hope, that he was looking forward to … Continue reading
Asking the PR profession to agree on a definition for what it should be today has tied the field up in knots. There has been much blog debate about PRSA's efforts to redefine public relations, and lots of dialog on … Continue reading
I spent a number of years in tech sales before getting into PR. In sales, you learn pretty quickly to aspire to be more than just an order taker. True salespeople know how to to get to "yes", whether that … Continue reading
My monthly column is now live on the Windmill Networking blog. The first column in the series discussed the benefits of combining social media and content marketing. The second installment suggested new year's resolutions for content marketers, to help, for … Continue reading
There has been a lot of Twitter buzz in the wake of a CareerCast study that listed public relations as one of the most stressful professions. I believe that PR can be a very rewarding career, but do find it … Continue reading
I wrote my second column for the Windmill Networking blog. It ran yesterday, and picked up where my first post left off (that one covered the benefits of combining social media and content marketing). Yesterday's story was about overcoming obstacles, … Continue reading