Are you a Serial (Agency) Killer?

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I wrote a post on the Fusion PR Forum blog today that explorers the phenomenon of the serial PR agency switcher.

Many companies find that they need to switch gears with regard to agencies and PR quite often.  The post offers some ideas about what might be going wrong in these situations, and advises a holistic approach to assessing PR needs and identifying potential problem areas.

I encourage you to visit the blog, read, and comment.

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