Monthly Archives: November 2007

Three New Tools to Build Blog Moxie

There are a couple of tools I have started working with that seem to have lots of potential. One is a sharing widget from MadKast.  Seems to be an easy way to add viral and social components to your blog … Continue reading

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Die Social Media Release Controversy, Just Die

This is getting good – did everyone see the dust up between Brian Solis and Greg Jarboe over Meatball Sundaes, er, make that social media releases? It started with Jarboe’s amusing SearchEngineWatch post Is the Social Media Release a Meatball … Continue reading

Posted in PR Tech | 2 Comments

PR’s Existential Meltdown

In what could be "A Tale of Two PR Realities," we have conflicting views of the state  of the PR profession, courtesy some of biggest and brightest names in the business, in recent pronouncements from the UK. Will McInnes, blogging … Continue reading

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PR Golden Turkey Awards

Well, it’s that time of year, and I have a sudden hankering for some golden fried turkey. Yes, that’s right, delicious turkey deep fried to a golden crisp in a three phase, 1000 Amp combustible turkey fryer; none of that … Continue reading

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Have You “Friended” a Journalist Today?

Are social networks the next frontier of media relations?  Based on conversations with a number of PR colleagues, most that I know are still feeling their way around and erring on the side of caution, which goes to show that … Continue reading

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More Good stuff on Social Media PR

I spotted several excellent posts over the past day or so.  Business Pundit blogged about Understanding the Stochastic Success of Social Media Tactics (Sounds kind of geeky, I remember the term "Stochastic Processes" from my years in engineering school). At … Continue reading

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Living off the Grid in Tech PR Land

So the NY Times had this piece (Too Much Information? Ignore It) about Timothy Ferriss, author of The 4-Hour Workweek, who apparently is  a darling of tech entrepreneur Marc Andreesen and other Silicon Valley types. The main message was that … Continue reading

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The New PR Way – Mad Scientist meets the Scientific Method

  What will separate the winners from the losers in the New PR Way is the willingness to take risks and experiment.   We need to become part mad scientist, part hacker and full time students of changing communications methods … Continue reading

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Media R Us

I have a new post on the Fusion forum blog that kind of rounds out my previous discussion of a Publication of One (referenced below in my last post and introduced here back in February). Not only is the world … Continue reading

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Heavy Meta (PR Megatrends)

It was a sobering experience, and just goes to show you how fast things are changing, and how much they are changing. Wanting to do some market research on the cheap, I asked my friend, a CTO for an online … Continue reading

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