Monthly Archives: October 2007

Sittting this One Out

Frank Zappa called it the most important holiday of the year. I usually enjoy Halloween but this year I think I will sit out the festivities and not drive myself crazy trying to decide what to do.  This, despite the … Continue reading

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Launching a Company Blog

Many of my PR clients want advice on launching and running corporate blogs. There are of course many technical and design considerations:  Choice of blogging platform Blog design Managing updates Choice of host and domain However, I will tackle first … Continue reading

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PR Blinded me with Science

I’ll tell you, I am starting to feel like I have a Second Life.  What do I Techmeme? Every time I turn around someone Pownces on the need to inject more tech into the PR mix and I get all … Continue reading

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The Press Release is Dead, Long Live the Press Release (Techmeme Leaderboard Redux)

Just another word or two about this topic, which I blogged about last week (Techmeme Leaderboard and the Power of the Press Release). To reiterate, the Techmeme Leaderboard should be of great interest to tech PR professionals because it provides … Continue reading

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The Unsung Art of PR Editing

It is not one of the more glamorous aspects of the job, but editing is a much and desired, little talked about and sometimes hard to find skill in PR. This is especially true in light of the burgeoning need … Continue reading

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Techmeme Leaderboard and the Power of the Press Release

Amidst my rants about press releases in general, and SMR (social media releases) in particular, I realize that I may have given the mistaken impression that I do not feel that press releases can be an important part of the … Continue reading

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Facebook Feng Shui (So this is nothing?)

The NY Times Technology Bits blog had a fun post about Facebook yesterday. Your Moment of Facebook Zen. It related how the growth in 3rd pary applications has gone from sublime to ridiculous.  Apparently, a company is marketing an application … Continue reading

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Keeping it Real with Social Media PR

My inspiration for this post was Dave Chappelle’s hilarious series of “When Keeping it Real Goes Wrong” sketches, and a number of recent posts, thoughts and observations about communicating in this new age of social media (how’s that for a  … Continue reading

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Business Process Innovation and PR

Back in June I blogged about how trends in social media and user generated content are changing how companies are portrayed in the media, and implications for the future. In brief – and based on the referenced NYT Thomas Friedman … Continue reading

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